Was I the only person paying attention?! Baby EMMA was the only thing from fairy tale land to escape Regina and her soul-sucking curse. Via the pneumatic tube in the tree trunk thingie. Did you all miss the part where it was the only one made and blah blah freaking blah?
IN OTHER WORDS, unless they retcon the hell out of their little tree cabinet escape pod, mysterious writer-boy CANNOT be a fairy tale character. Quit trying to make him be Robin Hood or Pinocchio or The Big Bad Wolf. He can't be any of those. If he was, he wouldn't have just ridden into town from out of nowhere. He'd have already been IN the town and unable to leave it.
Besides, Pinocchio? Really? And he can't be Maleficent. Maleficent was played by Kristin Bauer van Straten. Besides, they're all connected somehow to their fairy tale counterpart. I mean, look at Ruby. Not only does her name and the constant red/wolf symbolism represent her other life, she's a waitress. Red Riding Hood was delivering things to her grandmother when she met the wolf. Cinderella? A housekeeper. Not only does August say he's a writer, did you just miss the book binding montage?
He's the writer of Henry's book. I'd almost bet everything on it. And I can't put my finger on why I feel this way, but I think he's added to the book.